A Few Quick Tips for Email Marketing

• Try to get the names and details of anonymous users by turning them into subscribers you can greet by asking them for their names. Personalisation will go a long way down the line when trying to atttact new business.
• Look in depth at open rates - using this info your maybe able to get more info than you imagined when interpreted correctly.
• Keep everyone as happy as possible - so always include an unsubscribe link - no users are better than unhappy users.
• The connection to your ISP is one of the most important. So make sure they know that you're sending legitimate bulk email and won't disconnect you as a spammer.
• Always make sure that the plain text and HTML parts of email messages do correspond correctly - this is an old spamming trick that you should follow.

To be continued...